Multidisciplinary Journal of Science and Technology

RESISTANCE TO CHANGE IN DIGITAL TRANSFORMATION PROJECTS AND ITS CAUSES.

Djurayev Sherali

Graduate School of Business and Entrepreneurship under the Cabinet of Ministers of the Republic of Uzbekistan.

Keywords: digital transformation, resistance to change, change management, organizational culture, employee resistance, innovation, digital technologies.

Abstract

This study focuses on the issue of resistance to change in digital transformation projects and analyzes its key causes. The research examines how psychological, organizational, and cultural factors influence employee resistance during the implementation of digital technologies in organizations. Furthermore, the study identifies both individual and institutional sources of resistance and proposes effective change management mechanisms to reduce such resistance. The findings of the research contribute to the successful implementation of digital transformation initiatives.

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