ANALYSIS OF THE PROCESSES AND RESULTS OF CONDUCTING GLOBAL MARKETING RESEARCH

Authors

  • S.B.Bakayev Navoi Innovation University Assistant-Teacher

Keywords:

International analysis, local and global alternative economics, company characteristics

Abstract

By the time this article is being studied, the global marketing of companies around the world has changed, strategies, and analysis have been introduced to the market. This market is a study of how companies try to analyze the global market and how to create international markets, develop good marketing strategies and their management, develop cost-effective marketing campaigns, and study the theoretical and practical information about the important processes of entering a new market. These processes and areas, factors may be related to international marketing strategies, global marketing plans, product and product export and import, global market development, company processes and consistency, subject-specific information, acquisition and global daily analysis, marketing campaign support and assistance, working with and managing international to be successful in international markets.

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References

1. Hill, C. W. L., Hult, G. T. M. (2020). International Business: Competing in the Global Marketplace. McGraw-Hill Education.

2. Daniels, J. D., Radebaugh, L. H., Sullivan, D. P. (2018). International Business: Environments and Operations. Pearson.

3. Cateora, P. R., Graham, J. L. (2016). International Marketing. McGraw-Hill Education.

4. Jobber, D., Ellis-Chadwick, F. (2016). Principles and Practice of Marketing. McGraw-Hill Education.

5. Root, F. R. (1994). Entry Strategies for International Markets. San Francisco, CA: Jossey-Bass. www.jmbm.uz VOLUME 3, ISSUE

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Published

2025-01-30

How to Cite

ANALYSIS OF THE PROCESSES AND RESULTS OF CONDUCTING GLOBAL MARKETING RESEARCH. (2025). Multidisciplinary Journal of Science and Technology, 5(1), 551-555. https://mjstjournal.com/index.php/mjst/article/view/2527