Multidisciplinary Journal of Science and Technology

The Role of Euphemisms in Political Discourse

Jabborova Aziza

Doctoral student of Namangan State University

Keywords: Euphemisms, political discourse, framing, public perception, manipulation, language and power, critical discourse analysis (CDA), transparency, ethics in language, public trust, military language, economic language, doublespeak, agenda setting, cognitive framing.

Abstract

This study examines the strategic use of euphemisms in political discourse, focusing on how language is employed to soften, obscure, or frame contentious policies and events. Euphemisms, often seen in discussions of military actions, economic policies, and social issues, influence public perception and shape political agendas by reducing the emotional or moral impact of certain terms. This paper analyzes the functions, effects, and ethical implications of euphemisms in political language, using case studies and examples from modern political discourse. Findings suggest that while euphemisms can aid in diplomacy and reduce public distress, they often contribute to a lack of transparency and trust in political institutions.

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