INNOVATIVE TECHNOLOGIES IN THE SERVICE SECTOR: HOW ARTIFICIAL INTELLIGENCE IS CHANGING THE TOURISM INDUSTRY
Nasirov Dilshod Farhadovich
Teacher of SamIES
Iskandarov Rukhshona
Student of SamIES
Keywords: Artificial Intelligence, Tourism Industry
Abstract
The rapid evolution of artificial intelligence (AI) has significantly impacted various sectors, with the tourism industry being one of the most affected. This paper explores the innovative technologies transforming the service sector, focusing on the role of AI in the tourism industry. It highlights how AI-driven tools and systems are reshaping customer experiences, enhancing operational efficiencies, and optimizing business models. From personalized travel recommendations to AI chatbots and virtual assistants, AI has introduced efficiencies that cater to the growing demand for more seamless and customized travel experiences. This paper also examines the challenges faced by the tourism sector in adopting AI, along with potential future developments.
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