Multidisciplinary Journal of Science and Technology

Features of Media Language

Maxmudova Fotima Maqsud qizi

Karshi State University The department of practical English

Keywords: media, language features, headlines, catchphrases, audience attention, stereotypes.

Abstract

This article presents a comprehensive analysis of media language features, examining the intricate ways in which language is employed within various forms of media communication. The study aims to shed light on the role of language in shaping and influencing public opinion, promoting specific narratives, and constructing meaning within the media landscape. The research begins by exploring the fundamental principles that underpin media language, emphasizing its distinctive characteristics and functions. It investigates the ways in which media language differs from everyday language, highlighting the role of linguistic strategies such as framing, persuasion, and sensationalism in capturing audience attention and conveying information.

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