NAVIGATING THE ADVANTAGES AND CHALLENGES OF STARTING AN ONLINE BUSINESS IN UZBEKISTAN AND THE IMPACTS OF THE GROWING MARKET
O.A. Ashurbaev
Senior Lecturer, Millat Umidi University, Tashkent, Uzbekistan
N. Umarxonova
Student, Millat Umidi University, Tashkent, Uzbekistan
Keywords: Afzalliklar, Kamchiliklar, Xalqaro va Mahalliy elektron tijorat kampaniyalari, O’zbekistondagi elektron tijorat
Abstract
Ушбу мақолада асосан Ўзбекистонда электрон тижоратни ташкил қилишда афзаллик ва камчилик томонлари, шунингдек ривожланаётган бозорга қандай таъсир қилаётганлигини турли статистикалар орқали таҳлил қилинади. Бундан ташқари халқаро ва маҳаллий электрон тижорат саноат орқали бизнесини амалга оширадиган кампанияларни даромадини, ривожланиши статистик маълумотлар орқали таққошлаш ва стратегияларини Ўзбекистонда тўғри амалга ошириш ўрганилади. Ўзбекистонда электрон тижоратни амалга оширишда дуч келадиган имкониятлар ва қиййинчиларни ўрганишдан ташқари, Ўзбекистондаги электрон тижоратнинг ўсишни ўрганиш учун асосий фактлари келтиришда асосан 2018 йилдан бошлаб 2027 йилгача бўлган электрон тижоратнинг ўсишига боғлиқ бўлган статискилардан фойдаланилади. Амалий таҳлилларни ўтказиш учун асосан 10 та мутахасисларда сўровнома ўтказиш ва тахминларни тўғри ёки нотўғрилигини исботлаш учун гиппотезия тести ўтказилади. Ушбу мақолани асосий мақсади Ўзбекистондаги электрон тижоратнинг афзалликлари ва камчиликларни ўрганган ҳолда ушбу бизнесни ташкил қилиш яхши ёки ёмон бўлишини аниқлаш, ривожланаётган онлайн бизнесини ўсиб бораётган бозорга, мижозларнинг хатти-ҳаракатига таъсирини тадқиқ қилишдан иборатдир.
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